SEO Marketing Lead Intern

With press in CBS, FOX Business Network, BusinessWeek, NBC News, Oprah.com and The New York Times, UniversalGiving has established a strong presence.  We need someone who can ensure that www.UniversalGiving.org is maximizing our organization's reach through both organic and paid search results.  As an SEO Marketing Lead Intern, you will work across the business units of Product Development and Marketing to manage a growing team of SEO interns, using Google Adwords and Google Analytics to guide our SEO Marketing strategy toward measurable, increased website results.  Our existing campaigns and reports are established, but we are always seeking to increase our engagement and be more effective.
The intern's role will include: identifying search words, creating new campaigns and updating existing campaigns, optimizing HTML tags on our website, and regularly monitoring our page rankings and status. The SEO Marketing Lead Intern also will help guide and engage with plans to outreach and attain new links from mission-related and highly-trafficked websites.

UniversalGiving™ (UG) is an award winning marketplace which allows people to give and volunteer with the top-performing projects all over the world. UniversalGiving™ offers a variety of ways for donors to become involved through individual Projects or Gift Packages. Visitors simply choose a region (such as Africa) and an issue (such as education or the environment) and receive a list of quality ways to give and volunteer. When giving, 100% of your donation goes directly to the project. UniversalGiving™ performs due diligence on all its projects through its unique, trademarked Quality Model™.
UniversalGiving Corporate (UGC) is a customized service, helping Fortune 500 companies scale Corporate Social Responsibility programs worldwide.  UniversalGiving has been profiled on CBS and in FOX Business Network, and has also been featured in BusinessWeek, WomenEntrepreneur, Oprah.com, NBC News, The Christian Science Monitor, The New York Times, The Financial Times, MarketWatch, CNNMoney.com, Change.org and See Change Magazine.
UniversalGiving™ is committed to understanding and representing the diverse populations it serves worldwide. Members of all ages, genders, sexual orientations, races, ethnicities, nationalities, physical abilities or disabilities, religions or beliefs, and cultures are welcome as employees and volunteers in our organization. We believe that a diverse team will best serve our diverse populations.
Qualifications:

• Professional experience with SEO concepts, strategy, and top-industry tools and resources
• Applied hands-on experience with Google Adwords and Google Analytics, required
• Strong interest in working with both qualitative and quantitative analyses in SEO/SEM reporting
• Clear understanding of words/phrases in SEO/SEM Campaigns which highlight our unique value proposition, and set us apart from the competition
• Ability to optimize word choices in marketing, and create concise phrases for advertising
• Critical attention to detail
• General internet savvy with continuous insights into current web trends
• Excellent writing and communication skills
• Commitment to using and updating Salesforce, our Relationship Database
• Interest in nonprofit work, international issues, philanthropy

Benefits:

• Experience working in a global, social-entrepreneurship nonprofit
• Networking with other nonprofit professionals
• Opportunity to develop Search Engine Optimization skills using Google Adwords and Google Analytics
• Career mentoring with Pamela Hawley, Founder & CEO of UniversalGiving™
• References provided with positive work experience

Reports To:
Head of Product Development
Duration:
Minimum 3-4 months, 10-15 hours per week
To Apply:
Email cover letter and resume to volunteers@universalgiving.org. Applications will be reviewed on a rolling basis and we have ongoing recruitment. Please no phone calls.

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